Tone of VoiceBrandCopywritingAI Agent Skill
copywriting-tone-of-voice-creator
Brand voice and persona calibration tool establishing strict Do's & Don'ts constraints for model outputs.
Install Options
Install into Claude Code, Cursor, Codex, or Antigravity with:
$ npx skills add samber/cc-skills@copywriting-tone-of-voice-creator
Real Work Situation Solved
Calibrate AI response voice and tone to match your brand identity
“The AI swings between overly formal, excessively verbose, and too casual - how do you enforce a consistent tone?”
5-Step Action Framework
- 1Define a 3-pair Tone of Voice rubric ('Is X, but Not Y' - e.g. Helpful but Not Verbose, Empathetic but Not Over-apologetic).
- 2Set strict length boundaries (e.g. max 3 sentences for direct answers, max 150 words for explanations).
- 3Provide 5 curated Good vs. Bad input/output pairs directly in the system prompt.
- 4Maintain a negative lexicon: ban generic corporate cliches and robotic filler phrases.
- 5Stress-test against 10 frustrated user scenarios to verify measured empathy without excessive apologies.
Before
"I am terribly sorry for this immense inconvenience, please allow me to assist you with... (3 paragraphs)"
After
"Order #1234 is scheduled for redelivery by 5 PM today. Would you like to update your delivery address?"
Related Course Lesson
AI Literacy • Lesson 5
SKILL.md Source Instructions
SKILL.md • Read-only preview# Copywriting Tone of Voice Creator Establish explicit tone guardrails, positive/negative voice pairings, and strict output length boundaries.